About Us
Our Values are what Drives Us
We live by our values and are deeply passionate about working together and with you in a harmonious and beneficial way
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We focus on your businesses health and how we can enable you to grow.
3 things that we believe make us unique.
- Our Deep Selling Framework as crafted over many years and with extensive research
- Strong Partnerships with the future leaders in their fields
- Our technical capability is second to none
Our Amazing Team
Here’s a little about the people that are part of our ever expanding team. If you are interested in joining them please reach out on LinkedIn and we’d love to have a chat and find out how we could help you achieve your goals.
Graham Hawkins
Globally recognized sales leader and international key-note speaker.
- Best Selling Author of 3 books: Deep Selling, The Future of the Sales Profession & Sales Transformation.
- Top 25 Global Sales Leaders, as voted by CrunchBase.
- Voted in the Top 50 Global Sales Experts & Influences 2019 by Thompson Reuters.
- 2018 LinkedIn Top Voice Award.
- MBA (Distinction) from RMIT where he is an adjunct lecturer.
- HubSpot Ambassador and a founding member of the Sales Enablement Society.
- Founder & CEO of SalesTribe and Transform Sales International.
- Guest blogger for entrepreneur.com, Crunchbase, Salesforce, HubSpot and Sales-for-Life.
Stewart Bairstow
- Proven track record in leadership and strategic growth.
- Extensive experience in building partner businesses focused on cloud services and business applications.
- Strong focus on enterprise customer-centric solutions.
- Previous experience leading product and services businesses and positioning them to service large corporate customers.
- Deep understanding of the key issues facing modern CIO's and CEO's as they adapt their orgs to accelerating change.
- Ability to drive and advise on successful acquisitions and integrations for growing businesses.
- Recognised for both his technical acumen and empathetic leadership qualities.
- Significant experience scaling onshore and offshore teams with a strong culture and belief.
- Mentor to start-ups looking to launch and scale.

Mark Micallef
PhD in sales management and digital transformation from RMIT.
- Award winning researcher, with articles published in leading (A/A*) academic sales & marketing journals.
- Adjunct lecturer RMIT (Melbourne) and EDHEC (Paris).
- Author of business book “Getting from A2B in B2B”.
- Digital transformation expert with extensive experience designing building and implementing multi-year sales transformation programs.
- Experienced facilitator and performance coach for sales leaders and high-performance sales talent.
- 7 years-experience consulting in sales, leadership, and customer success.

Nicole Short
20 years of experience in the IT industry, with a strong focus on cloud solutions and digital transformation
- Held key roles at leading companies such as DXC Technology, Rapid Circle and Generation-e
- MBA, with honours, from University of Queensland with study completed at Harvard University
- Background in Project Management and Service Delivery (Prince2 & ITIL certified)
- Vast experience in major incident management for critical healthcare services
- Professional EOS Implementer (Facilitator, Teacher & Coach of the Entrepreneurial Operating System)
- Has managed diverse teams of professionals, fostering a collaborative and high-performance culture
- Global experience, having led and collaborated with teams across India, Philippines and Europe
- Volunteer Co-Event Director with parkrun Australia

Wendy Hamson
An experienced SaaS sales leader with a long and extensive career in B2B sales within the technology sector and a deep understanding of the HubSpot ecosystem.
- Wendy has developed a deep understanding of market dynamics and customer needs, enabling her to build strong client relationships and drive revenue growth.
- Wendy actively shares insights on industry trends and best practices, contributing to the professional community and positioning herself as a thought leader in sales and business development.
- An award-winning leader, Wendy emphasizes the importance of engaging, developing, and inspiring teams to achieve high performance, reflecting her commitment to fostering a positive and productive work environment.
- Wendy is an alumna of Wilfrid Laurier University, providing her with a solid foundation in business principles that she has applied throughout her career.
